Earlier this month, I had the opportunity to speak at the QA or the Highway (@QAortheHighway) conference in Columbus, Ohio. The event was hosted at the Ohio Union at The Ohio State University. It was a great opportunity to share ideas about how Quality Assurance (QA) and User Experience (UX) professionals could best work together. […]
Read more about QA and UX: Friends or Foes? ›Last month, I had the opportunity to travel to Chicago and share with two groups — the Chicago Digital Accessibility and Inclusive Design (@A11YChi) along with the Chicago Design & User Research Meetup. Critical Mass (@criticalmass) hosted the event at their downtown offices on North Michigan Avenue and Genesis Solutions was one of the key sponsors. It was […]
Read more about Where Does User Experience & Accessibility Meet? ›On October 22nd, I had the opportunity to attend a UXPA event in Cleveland. Progressive Insurance hosted the event at their Studio 96 in Mayfield Village. The talk focused on PET (Persuasion, Emotion, and Trust) and using this interview technique to uncover customer motivations. The Progressive staff, Jeff Janis and Ann Culp were joined by […]
Read more about PET Presentation @ UXPA Cleveland ›Customer: Railway Project Objective: Conduct user research to help inform the project team that was creating a state of the art work site safety system for railway workers. Challenge: Provide research insights that would ensure that user needs were accounted for as new technology was introduced into the workplace. Solution: Conduct contextual inquiry via field […]
Read more about Case Study – Contextual Inquiry ›